PAYPAL ON DIGITAL MUSIC CONSUMPTION?!?: There’s another piece of digital music consumption research making the rounds these days. This one comes from PayPal, of all places. They surveyed 10,000 of their users on a variety of digital usage questions to derive the profile below. This one’s sort of interesting because it combines download and streaming listening into one set of results. So in the case of Apple’s #, that’s the combined listening from iTunes downloads and Apple Music streaming. The scale amongst the streamers is relatively consistent to what we’ve seen from other sources with Pandora at 2x of Spotify and 3x of Apple Music. Thanks for the data PayPal! (link)
RETAIL’S NEW MAGIC FORMULA: As Q4 earnings results continue to roll in from the major retailers one thing is becoming abundantly clear. To be competitive retailers must possess a strong B&M footprint and a robust ecommerce platform, and make sure they’re connected by features like in-store pickup/returns, free shipping, etc.. Only this full array will meet consumer demand and allow that retailer to stay competitive moving forward. Walmart and Home Depot have seen success with this strategy. And now even laggards like Macy’s are racing to catch up. The following eMarketer link does a nice job summarizing this movement and provides some early results. (link)
RADIO HAS BIGGER PROBLEMS THAN A LACK OF INDUSTRY ADVOCACY: If you follow the radio trades you’ve seen a ton of Entercom CEO David Field lately. This is because Entercom is merging with CBS Radio to create the second largest broadcaster in the US behind iHeart. With this larger footprint comes a new soapbox for Mr. Field to stand on and espouse the virtues of radio – which nobody can blame him for doing. But when he attributes radio’s problems a lack of industry advocacy I need to throw the penalty flag. The reason radio is stuck in the basement with 6-7% of ad spending is due to a product quality issue. Stations are bloated with 12-18 minutes of commercials per hour which no sane person will listen through. The non-commercial content ranges from maddeningly repetitive playlists, to meaningless DJ babble, to traffic reports whose only purpose is to deliver a live :15 ad at the end of the report. And to top it all off, anyone under the age of 30 is getting the same music from countless digital music sources and not an FM transmitter. My guess is that if Entercom/CBS fixes these issues then radio’s industry perception will change on its own. J (link)
Have a great Thursday guys!
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